Marketing to Moms

3/21 #BBRadio Interview With Liz Thompson @ThisFullHouse (Hey, yeah and WOW! That's me!)

I had the EXTREME pleasure of being invited, along with Rita Pacenta (a.k.a. Look It's Megryansmom) and Kat Tierney (a.k.a. Sassy Irish Lassie), to speak with the amazing Beth Rosen on the #BBRadio show -- a SocialRevUp brands blogger show -- that aired LIVE last night...like...NO, you won't have access to a delete button...you BIG dork...GULP! Just in case you missed it, here it is: Listen to internet radio with SocialRevUp on Blog Talk Radio Frankly, I was a little nervous. Okay, I was >this< close to wigging out. Honestly, this is not an every day sort of thing for... Read more →

© This Full House 2003-2019. All rights reserved.

You Know You've Hit the Big Time When Your Dog Gets Fan Mail!

Okay, so I don't usually write about marketing to mom sort of stuff here on this blog anymore (but, I do on this one!) Because, this is where I like to think out loud with very little thought given to word count or social media metrics. Still, as a freelance writer and blogging professional (AM SO!) I do receive a lot of pitches (some good, mostly bad) and probably read twice as many posts and articles, every month, about some blogger being wronged, in some way, by yet another company who, you know, just doesn't get it. I read bad... Read more →

© This Full House 2003-2019. All rights reserved.

Owning My Words and Radical Thinking Since 2003

There are days when the words come easy. Thoughts and images flash before my eyes in rapid succession, gaining speed as inspiration begins to flow down to my fingertips. Then, the sentences begin to run on and on, reluctantly separated by a few commas and semi-colons, throw in a couple of parenthesis (for good measure) and, well, it doesn't take long for even me to realize that, you know, I am NOT the greatest writer in the world. Far from it. Still, I keep writing; putting a face to my thoughts, searching for peace of mind, a quiet escape, or... Read more →

© This Full House 2003-2019. All rights reserved.

Just Don't Call Me a Tech Blogger!

I break things (a lot) so, calling me a tech blogger would be bad (even my kids would back me up on this point) and I am certainly not the most connected or coolest mom and she's pretty much cornered the market on savvy (don't worry, they really do know their stuff) but, does it really matter what I blog about? No. If I've learned anything, in my 7 years of blogging (besides, the fact it's not a good idea to change from a hosted blog site, to another, before backing up your archives, der!) the most important take away... Read more →

© This Full House 2003-2019. All rights reserved.

Suffering From a Bad Case of Mommyblogger Reflux

Yesterday, I had the extreme pleasure of attending PR University's audio conference "Pitching Mommy Bloggers" as a panelist, along with Liz, Christine and Renee (yeah, don't know how that happened either) and was pretty excited about it. Until, I read Bad, Bad, Mommy Blogger Redux (written by fellow panelist Stephanie Azzarone) and, well, if you are a mom (like me) who happens to blog (no matter the reason) Stephanie is one of many public relations professionals, attempting to reach out to a community, filled with millions of diverse and colorful voices, along with about a billion misperceptions and contradictions enough... Read more →

© This Full House 2003-2019. All rights reserved.

BlogHer IRL: Part Deux and Why I Should NOT Do This Sort of Thing for a Living

Morning yoga in Millenium Park, Chicago. So, you're probably getting really, really tired reading about BlogHer 2009, right? Unless, you happen to be one of my IRL friends (who just recently have been "friend-ing me" on Facebook, like crazy, all of a sudden and are all like, "SO THIS IS WHERE YOU'VE BEEN HIDING," here, all the time) then, all this talk about blogging conferences, swag hags and stuff is going to sound really, really weird. First, check out BlogHer IRL - Part One (if, you'd like) because, I posted some really pretty pictures of my time in Chicago. Also,... Read more →

© This Full House 2003-2019. All rights reserved.

Blogging It Old School

Video may have killed the radio star, but it's those damned folks selling their Blu Rays that's totally messing with my blogging mojo, DAMNIT! [source: Shorpy.com] Look, I've been at this for more than half a decade (you like that, sounds way longer than 6 years, right?) but, if you think mommybloggers have it bad, just wait. Though, I long since ditched the term, made it a habit of adding links to my "parenting blog" and would much rather be called, "Her Royal Majesty" and "Supreme Blogging Goddess" or just "Elizabitch" -- whichever one works for you, I'm easy --... Read more →

© This Full House 2003-2019. All rights reserved.